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The biggest advantage of an in-house SEO strategist that I see is that your project can have their undivided attention. Even with multiple projects, the in-house person focuses on only the company’s projects. Their attention isn’t divided between many clients. I have seen real advantages of having in-house teams, but I also have seen value in bringing in true expert agencies for parts of a project. I’ve also worked on both sides of this equation. There are certainly advantages and disadvantages to all scenarios and setups. Essayacademia.com
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