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    1. #1
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      Arrow Media Buying Sumo 2013 Live Workshop

      Media Buying Sumo 2013 Live Workshop

      This live workshop was held in Toronto recently and included a line up of stellar speakers to cover the entire topic of successful media buying. Each presentation includes a transcript and powerpoint slides for download.

      Introduction - Gauher Chaudhry
      (Run time 81 minutes)

      Competitive Analysis - Mike Colella
      (Run time 79 minutes)

      Ad Tracking Technology - Steve Gray
      (Run time 85 minutes)

      Banner Optimization - Greg Davis
      (Run time 79 minutes)

      Media Ad Buying - Steve Gray
      (Run time 57 minutes)

      Real-Time Bidding - Ratko Vidakovic
      (Run time 80 minutes)

      Retargeting - Matt Sauls
      (Run time 81 minutes)

      Mobile Media Buying - Matt Sauls
      (Run time 39 minutes)

      Questions and Answers - Panel
      (Run time 22 minutes)


      Module 1: Media Buying
      This module will give the foundation to successful media buying. You will learn about the different types of media buys and how you can start testing with a small budget with real-time bidding networks.

      Types of Media Buys
      Direct Buy
      Intermediate Buy
      BuySellAds Walk-thru
      BuyAds Walk-thru
      Network Buy
      Sitescout - Video 1
      Sitescout - Video 2
      Sitescout - Video 3
      POF Ads Interview


      Module 2: Market Intelligence
      You will learn about the importance of market intelligence, which includes your customers and competitors, when it comes to buying media in this module. You need to spend time doing market intelligence BEFORE attempting any media buying so that you have a solid strategic plan in place.

      Market Analysis
      Quantcast Data
      Alexa Data
      Quantcast Planner
      Using Mixrank
      Using Adbeat


      Module 3: Tracking
      Tracking is absolutely crucial to making your media buys successful. This module covers how to use the most popular tracking platforms to track your banners, landing pages and conversions.

      Introduction To Tracking
      AdShuffle Walk-thru
      Tracking202 Walk-thru
      iMobiTrax Walk-thru


      Module 4: Banners
      Banners are the foundation to any media buying campaign. This module covers the factors that make banners successful and how to optimize your banners for maximum conversions.

      Banner Sizes
      Banner Types
      What Makes A Good Banner
      Banner Optimization
      Using Fiverr
      Google Image Ideas


      Module 5: Retargeting
      Retargeting allows you to remarket to lost visitors. Retargeting is powerful because it allows you to build second list (invisible list) that doesn't require an opt-in. The best part is that it is free to build a retargeting list that can also be sold to third parties.

      What is Retargeting?
      Why Retarget?
      Where To Place Pixels
      Retargeting Techniques
      Sitescout Retargeting


      Module 6: Mobile Media
      Mobile media is growing dramatically and will eventually surpass desktop media buying in terms of inventory. Now is the best time to fully understand mobile media buying so that you can take advantage of this new advertising medium before your competitors do.

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  • #2
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Thanks.

  • #3
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Great stuff!!!

  • #4
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    Default Re: Media Buying Sumo 2013 Live Workshop

    very good share thank you

  • #5
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Good share

  • #6
    LifeTime VIP Member bigo12's Avatar
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    Default Re: Media Buying Sumo 2013 Live Workshop

    big course but useful thanks

  • #7
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Thanks, I was looking for this.

    Jack
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  • #8
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Actually, all the links are down. Can someone make a multiple mirror?

    JH

  • #9
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Please reup.

  • #10
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Damn all the links are dead. Anyone did this and getting good results?

  • #11
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    Default Re: Media Buying Sumo 2013 Live Workshop

    All links down.

  • #12
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    Arrow Re: Media Buying Sumo 2013 Live Workshop

    Quote Originally Posted by peasandham View Post
    Damn all the links are dead. Anyone did this and getting good results?
    new mirror

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  • #13
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Quote Originally Posted by mathdoc View Post
    All links down.
    posted new mirror.

  • #14
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Hidden Block (you must be registered and have 1 posts):
    You do not have sufficient rights to see the hidden data contained here.

  • #15
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    Default Re: Media Buying Sumo 2013 Live Workshop

    All the new links require you to purchase a premium account before downloading

  • #16
    Member 1nd1g0's Avatar
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    Arrow Re: Media Buying Sumo 2013 Live Workshop

    Last edited by 1nd1g0; 11-21-2013 at 08:13 AM. Reason: Waiting to test download links...

  • #17
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    Default Re: Media Buying Sumo 2013 Live Workshop

    hey all, links are dead can someone please re-upload again

    many thanks :-)

  • #18
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    Default Re: Media Buying Sumo 2013 Live Workshop

    WAW The best media buy course you could get

  • #19
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    Default Re: Media Buying Sumo 2013 Live Workshop

    I'm late again can someone please shoot a quick re up

  • #20
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    Default Re: Media Buying Sumo 2013 Live Workshop

    re upload please.

  • #21
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Damn need it so bad, I want to get into media buying asap!!

  • #22
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    Default Re: Media Buying Sumo 2013 Live Workshop

    thanks for the mirrors but was not subscribed so missed it. Linked are now dead. Now subscribed to this thread.

    Even paying the premium for rapid gator etc is worth it, plus you'll need a fair bit of funds to pay for media buys I guess? ($500+)

    Reup much appreciated!

  • #23
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    Default Re: Media Buying Sumo 2013 Live Workshop

    can someone please reupload this?

    i really need it

  • #24
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Looks Interesting

  • #25
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Thanks for sharing. Great stuff

  • #26
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    Default Re: Media Buying Sumo 2013 Live Workshop

    this is a quick reply so that i might see the hidden link in this thread thanks
    Last edited by zbobl; 03-01-2014 at 11:19 AM.

  • #27
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Your a legend.. Gauher rules

  • #28
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    Default Re: Media Buying Sumo 2013 Live Workshop

    No files even in latest links. Please post new links. thanks

  • #29
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    Post Re: Media Buying Sumo 2013 Live Workshop

    Quote Originally Posted by mustatab View Post
    No files even in latest links. Please post new links. thanks
    plz search on vip area...direct download link posted.

    http://www.edollarearn.com/media-buy...mo-t11406.html
    Last edited by BlackHatX; 09-01-2014 at 02:15 PM.

  • #30
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Thanks so much... has been looking for this...

  • #31
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Crud
    Last edited by tmedocianis; 09-07-2014 at 02:22 AM.

  • #32
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    Arrow Re: Media Buying Sumo 2013 Live Workshop

    Here the new mirror....direct single download link

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  • #33
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Link not working

  • #34
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    Post Re: Media Buying Sumo 2013 Live Workshop

    Quote Originally Posted by shariffrb View Post
    Link not working
    link is working perfect i just provided single download link....

  • #35
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    Post Re: Media Buying Sumo 2013 Live Workshop

    new mirror direct single download link

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  • #36
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    Default Re: Media Buying Sumo 2013 Live Workshop

    For me the link is not opening, it say "Page Not Found"

  • #37
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    Post Re: Media Buying Sumo 2013 Live Workshop

    Quote Originally Posted by shariffrb View Post
    For me the link is not opening, it say "Page Not Found"
    I think you are missing something copy the link properly then paste it your browser....

  • #38
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    Default Re: Media Buying Sumo 2013 Live Workshop

    Finally I was able to download it.. AWESOME... Thanks

  • #39
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    Post Re: Media Buying Sumo 2013 Live Workshop

    Quote Originally Posted by shariffrb View Post
    Finally I was able to download it.. AWESOME... Thanks
    nice to hear that finally you download it

  • #40
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    Default Re: Media Buying Sumo 2013 Live Workshop

    thanks for the share BlackHatX!
    Last edited by nofart; 09-30-2014 at 11:16 PM.

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