Sean D'Souza - How Visuals Help Increase Sales Conversion
Yes, you need visuals on your sales page, but how do you use visuals to immediately improve your sales conversion?
Learn how visuals create drama and curiosity and help improve your web page conversion.
How do you use visuals to help conversion?
It’s not just a matter of slapping on a visual. The visual needs to do a lot more. And you can find out why your text- only page seems dark and boring. And how you can use visuals — and more importantly, why you should use them.
Visuals are very effective tools of conversion, but only if used well.
And yet, not all visuals work towards creating greater conversion. Some visuals simply take up space. They are useless, incredibly stupid visuals that do nothing to slow down or educate the reader. Your job is to understand the role of visuals and how they help to create drama and curiosity. And how to distinguish between the useless, stupid visuals and the smart visuals.
In this 26 page document, you’ll learn how most websites are fixated on headlines, sub-heads and other wordy stuff, that they forget that visuals play an incredibly big role in conversion.
What you will learn
Why visuals work. How newspapers and magazines have used visuals day after day, and got your instant attention. And how you too can put in visuals that are very relevant and explanatory. All you have to do is follow these simple guidelines.
- How to get readers to slow down when reading your page
- Learn about the three types of visuals
- Why are visual components critical to you website sales page
Bookmarks