Adland is a groundbreaking examination of modern advertising, from its early origins, to the evolution of the current advertising landscape. Bestselling author and journalist Mark Tungate examines key developments in advertising, from copy advertisements, radio and television, to the opportunities afforded by the explosion of digital media.

Sales Page: http://www.amazon.com/Adland-A-Global-History-Advertising/dp/0749464313





     
 

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