Paid search best practices are crucial to your success, but no longer sufficient. If you are spending money on PPC but not actively evaluating the competitive landscape for risks and opportunities you will quickly fall behind.
On October 21st, 2014 SEMrush joined with WordStream to bring you a completely new approach to PPC advertising. We shared the 4 most important strategies for a comprehensive, holistic approach to paid search sure to make you the leader in your market.
In this webinar, Michael and Larry will help you:
- Analyze the competition's performance and strategy
- Assess and optimize your campaign performance
- Apply PPC best practices
- And repeat,adjusting to trends and changes in your market
Sales Page: http://www.semrush.com/webinars/view/4-steps-to-outsmart-the-ppc-competition-analyze-assess-apply-adjust.html
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