As with anything positive, there is also a negative aspect that should be acknowledged in order to be able to consider its merits is any. Therefore in the quest to understand the somewhat dark side of social sites the individual should be well aware of the happenings and development impacts the social site implies.

These social sites are able to create a huge influence on anything and everything that can be accessed through the online portals. This does have negative impacts on the subject matter is the influence created is of the negative style.

People connecting to such sites would tend to be influenced by the general sentiments shared thus not really allowing for the individual thought process to take its natural course..

The Bad Side

Beside the influence of information and thought process, there is also the danger of people being so used to connecting online, that they are unable to function in normal physical connections. The virtual friendships and relationships can provide the individual with the luxury of virtuality verses reality and this is more often than not very damaging to the culture of the human existence.

This trend is already becoming so prevalent that it is sounding alarm bells for the concerned few who are devoted to monitoring the situation. There is also the danger of business alliances and new found friendships being destroyed by seemingly insensitive posting which tend to paint a particular party in poor light.

This is possible even if the action is a prank and not meant to be taken seriously. However is most cases the damage that is done is rather hard to rectify and almost always impossible to recover from, especially when the credibility of the party is now in question. Thus the need to be cautions when forming any liaisons on the social sites.