There are a variety of ways to improving the SERP through the use of social sites and the individual would just have to be well informed on how to go about doing this in the best and most efficient way possible while all the while keeping any possible costs incurred to a minimum.

Social sites are a great way to increase SERP and there are usually quite a number of tried and proven tactics that can be used to ensure the most powerful techniques are used for this purpose.

Some of these tactics may include the ever effective bookmarking strategy. Here the individual will be able to generate traffic to the website intended using quality backlinks to the site. There is also the option of being able to create a network group and share the quality content using keywords to attract the attention of others.

In this scenario, the search engines will contribute to the exercise of attracting interests to the site quite adequately and in almost all cases very successfully. Images can also be used to create links to the website and the creation and designing of an attention grabbing welcome page would get the traffic to explore further into the website if the initial presentation is done in an engaging manner. Some would resolve to post well designed video footage or share video footage on Facebook or other social sites to encourage the interested parties to click on the site intended.

Other activities that would be encouraged would be to be as active as possible on the social networking websites. Creating this activity will help to attract the necessary attention and get the individual noticed enough, to have a “following”. Such activities could include blogging, guest blogging and blog commenting. The exposure gained would be advantageous to the individual.