Behind Google's deceptive simple interface is immense power for both market and competitive research. Basic searches are easy, but complex searches require skills. This book takes you through the full range of Google's powerful search refinements features.

With over a trillion URLs in its index, Google is a treasure trove of information, yet finding just the right document out of this mass of URLs the one that answers your question can be daunting. There’s good news for you, however. The search results you seek are about to rise to the top of the results, thanks to some of Google’s search-refinement operators.

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