https://fatstacksblog.com/scott-de-l...letter-course/
Internet Legend Finally Reveals His Simple $20,000,000 Newsletter Formula.
If you want THE biggest reason to use Scott’s formula…it’s that you will never, ever worry about traffic ever again. How come one can make such bold promises? Well imagine if you had a machine, and when you put in $1 you would get $3-4 back…how much money would you put in it?
Exactly. As much as you can. That machine is the Million Dollar Newsletter Formula™. Once things are set up, all you need is to keep cheap ads running and it keeps generating money. If Google said it would introduce the biggest update, you won’t care. Now that’s peace of mind.
Scott is in my opinion the GOAT (Greatest of all time) when it comes to building non-business newsletters. I don’t know of anyone else who has such a consistent track record. And his method consists of 4 basic quadrants. Here they are:
1) CAPTURE EMAILS
Get their emails by running ads, or use your own organic traffic. Emails are the best asset you can own online because there’s no algorithm arbitrarily limiting your reach
2) STUPID SIMPLE ADS
Run cheap, extremely simple ads on Facebook. You’ll be stunned how something so stupid simple can bring in so much like clockwork. In fact, Scott’s ads still beat agency ads years later. Start with as little as $10 a day.
3) MONETIZATION
Most users will never see your site again, but with their emails you can have them click over and over again. Make money with display ads on your site (Yes, you can use content that Google has snubbed) or add affiliate links, your own products, etc.
4) TAKE / REINVEST
When starting, just put back the amount you make to make use of the compounding effect. Once the money snowballs, eat the bulk and reinvest a small part.
SIMPLE & FUN MONEY-MAKING NEWSLETTERS
If you think things are bad now for publishers, the future is bleaker. The endgame of many platforms like Google is to scrape your content for free to train their AI, then unceremoniously give you the boot. You need to pivot to newsletters now. Whether starting from scratch or you already have a site, this is the playbook you need.
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