This book delves deeply into his TWENTY-ONE MARKETING
PRINCIPLES, to provide a blueprint for adventurous advertising,
marketing, promotion and personal promotion that can install a 'fountain
of profits' in just about any business! IF YOU’D LIKE TO---AND WOULD
PROFIT FROM---making yourself or your business famous and magnetically
attractive, locally or globally, this in-depth analysis of The Lost
Secrets behind this amazing success story are for you!
IN THIS BOOK---DISCOVER…
* Dynamic pathways to Maximum AUTHORITY---so that you are sought out and
your 'prescriptions' accepted without question!
* Two kinds of CLARITY essential for marketing success---missing from most businesses
* THE question to ask yourself, that, when answered, dramatically
multiplies the power of advertising and elevates you above all
competition
* The 3-Step Brinkley Blueprint for savvy use of media---the trap most
businesspeople fall victim to
* A most radical, revolutionary change to your entire approach to
selling---why the sale delayed can be the sale more easily made!
* The Brinkley Prescription for virtually unlimited PRICE ELASTICITY and
the all-time, best-ever answer to any and every price objection
* The Brinkley Secret to BEING ADMIRED---as means of attracting
customers especially eager to do business with you
INCLUDED: TRANSCRIPT of a Brinkley Radio Broadcast ...ARCHIVE EXAMPLES
of actual Dr. Brinkley sales literature and sales copy from his
advertising.
PLUS, MONEYMAKING SECRETS and LESSONS FROM Napoleon
Hill (author, Think and Grow Rich), Donald Trump, Martha Stewart, Dr.
Atkins, Zig Ziglar , Dave Thomas (Wendy’s), and Avatar.
"f you're a charlatan, making your case in today's skeptical world is
more difficult than ever and if you really want to make big bucks, there
are some insider secrets in this book you'll want to tattoo on your
arm.
But, if you're an honest, ethical entrepreneur (or would-be)
with something great to offer your market, making your case in today's
skeptical world is more difficult than ever and if you really want to
make a positive difference (and profit from your effort as you deserve),
there are some insider secrets... you get the point.
Dr. J.R. Brinkley was a master at making the *in-credible* believable. I
guarantee you that whatever it is YOU have to offer is no where NEAR as
difficult as selling men GOAT TESTICLES(!) to solve their sexual
deficiencies. (Just think - FIRST you've got to sell them on letting
you take a scalpel down there!)
But, some days - and particularly during tough economic times - you may feel
that way; that it is THAT difficult. It may drive you nuts (pardon the pun) that
others can't see enough of the value in what you offer to part with their
*hard-earned* money. Shouldn't that make you just a little more curious as
to what allowed a man to sell goat testicles and make millions in the *Great
Depression?*
Thanks to an open mind, a strong sense of self, and faith in my moral compass, I
was able to freely dive into this book and gain much from it. I've already begun
putting to work some of the concepts I've learned from Dan and Chip in this book
and am poised to profit greatly from it."
"The biggest breakthroughs in my marketing have been from OUTSIDE my
industry, and from OLD, forgotten marketing. I believe they work so
well because they have not been seen in my niche so they cut through the
clutter.
Of course, I would suggest you use the principles to promote ETHICAL and good things!
Here's the biggest kicker for why you want to read this book...
Charlatans are MASTERS at selling the in-credible. Anyone can sell items with
obvious benefits, but someone who can MAKE another person buy an item
that is practically impossible to believe works (ie. vibrating ab belt, Extenze, etc.)
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